Project Overview
For this project, I designed a personal logo that reflects who I am as an artist. My goal was to create something professional, unique, and visually engaging. I began by researching logos that inspired me, studying what made each design stand out. From there, I gathered these insights and began sketching to explore different ideas.
My initial vision was to use a hand-drawn
style for the “ZS” lettering. However, after experimenting with this direction, I felt it didn’t capture the clean and modern look I wanted. I decided to pivot and explore different typefaces, which ultimately led me to the final design.